Tuesday, 6 November 2012

Why do people purchase music magazines instead of getting the information from the internet?

Music magazines are based upon the action that happens within the music industry; they report which new bands are making it big, or what artist the audience should listen to based on the theme of the magazine. music magazines usually include: Reviews of albums/artists/songs/concerts, both from artist which are famous, and those who have not made it yet in the music industry. They also typically contain interview with said artists, important music news and posters of full page images of musicians. This may interest a reader to buy it, for example, if they're favourite band was featured on the front of the magazine. If they researched them only, being huge fans, there would not be much to find that they hadn't already seen. This is why people may choose music magazines over the internet, because they produce fresh information - such as a new interview - of your favourite bands. Another reason may be because audiences may choose a particular magazine due to the genre of the music content. This means that the magazine is able to recommend music that you will probably like and so a reader will purchase a magazine so that they can find new artist to listen to that they may like. Another reason readers may prefer another magazine is that it can be more visually appealing than music blogs on the internt. The magazine are typically produce on glossy magazine paper and are set out in a aesthetically appeasing way. For example, the colours and fonts cater to the target audience so that readers may find the magazine appealing. Similarly, audiences may be interesting in the posters within the magazine. One advantage that the magazine has is that seeing as you have a tangible reading media, you can remove the poster and easily use them in your room or give them to friends. This is a big advantage as music websites usually offer an image above their article but not much else. Also, magazines condense a lot of information on one particular genre of the music industry in one place. This prevents the reader from having to search around online for the information as it has already been put all in one place for them. It may produce a change of scenery to read the magazine. Namely, seeing as people tend to spend most of their day on the internet, at work or at home, reading a magazine may be a welcome change and so may become a regular habit as part of a routine. Furthermore, people may buy music magazines simply for the sake of being loyal to that magazine or out of habit. If a reader regularly buys this magazine they may become attached to it or prefer it greatly to surfing the web. this may lead them to buy a subscription or just regularly engage in the habit of purchasing music magazines. However, one big disadvantage that music magazines have are that they are quite expensive. Because the internet is free, it puts many people off of buying music magazines as the could have all the same information but online for free. Another disadvantage is that the internet can provide information instantly however you would have to actively go and purchase a music magazine form a newsagent. This puts some people off because ethey may like instant access to information or they simply might not have the time.

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